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Premier Performance Rat Rod: Our Summer Project

Premier Performance has been a SEMA member for going on 10 years now.  As a WD, we’ve focused our builds for the annual show in November on products that are available for popular new models in our space.  We’ve typically started with a stock late model truck or Jeep and then tricked it out from there with various products from […]

Premier Dealer Cruise: Triple Cruise Points In June!

It’s a new month and we have a new batch of vendors worth triple cruise points for the 2016 Premier Dealer Cruise!  Cruise sponsors are always worth at least double points but each month we select a handful that are worth even more!  Your Premier sales representative can keep you posted on where you sit and where you need to […]

Premier’s Dealer Cruise: Return to Puerto Vallarta

There are many reasons to choose Premier Performance as your preferred WD.  Our product knowledge is second to none, customer service is number one, and our breadth of offering is constantly growing.  Then there’s the dealer cruise.  Five days of fun and valuable training with Premier and some of the most recognized brands in our industry.  This year we have […]